
Experience Matters
Experience Matters
Experience isn’t just what SSY brings — it’s who they are.
Experience isn’t just what SSY brings — it’s who they are.
Client
SSY
Year
2023
Services
Concept Development · Full Production · Post-Production · Social Content Optimised
Concept Development · Full Production · Post-Production · Social Content Optimised
Catagory
Brands & Businesses
We partnered with SSY to mark the launch of their new global brand identity with a refined, story-led video that brings their core belief — Experience Matters — to life. Through candid interviews with senior leaders, the film captures what experience means across generations, roles, and regions, highlighting SSY’s legacy and future in one cohesive narrative. A thoughtful rebrand with human connection at its core.
"Rebranding one of the biggest and most historical names in shipping is a daunting task so it was imperative that I had the very best team around me. Working with Ashley & the IMADE team meant choosing creativity, passion, professionalism, and proactive collaboration. Their team not only met our expectations but massively exceeded them, delivering stunning videos that truly speak to our audience. Their friendly and collaborative approach made the entire process a pleasure. In short, they're the real deal"
"Rebranding one of the biggest and most historical names in shipping is a daunting task so it was imperative that I had the very best team around me. Working with Ashley & the IMADE team meant choosing creativity, passion, professionalism, and proactive collaboration. Their team not only met our expectations but massively exceeded them, delivering stunning videos that truly speak to our audience. Their friendly and collaborative approach made the entire process a pleasure. In short, they're the real deal"
Michael Mervyn Jones, Director of Communications & Marketing, SSY
Michael Mervyn Jones, Director of Communications & Marketing, SSY