
Sky Bet Building Foundations Fund
Sky Bet Building Foundations Fund
Backing local communities with funding that makes a real-world difference.
Backing local communities with funding that makes a real-world difference.
Client
EFL
Year
2023
Services
Full Production · Post-Production · Social Content Optimised · Event Coverage
Full Production · Post-Production · Social Content Optimised · Event Coverage
Catagory
Sport & Culture
This film launched the Sky Bet EFL Building Foundations Fund, spotlighting over £600,000 in new grants to support local initiatives across England and Wales. From walking football in Barnsley to mental health programmes and facility upgrades, the fund empowers 60+ EFL club-linked projects focused on wellbeing, connection, and participation. Our video brings that impact to life — showcasing how football continues to be a driving force for good in the community.






"IMADE Media have helped us produce bespoke video covering a range of areas, including EDI, a partner launch and content with players. The team’s agility and compactness is really useful to us, as they’ve been able to arrive to any situation without being intrusive, while also producing high quality content. The team also understand our need for numerous versions of content, to be delivered across numerous platforms, and our social-first approach, as well as meeting our requests for quick turnarounds."
"IMADE Media have helped us produce bespoke video covering a range of areas, including EDI, a partner launch and content with players. The team’s agility and compactness is really useful to us, as they’ve been able to arrive to any situation without being intrusive, while also producing high quality content. The team also understand our need for numerous versions of content, to be delivered across numerous platforms, and our social-first approach, as well as meeting our requests for quick turnarounds."
Chris Osborne, Head of Content, EFL
Chris Osborne, Head of Content, EFL